#AdoptAShopYEG: ATB Neighbourhood Hop

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UPDATE: as of November 22, 2020, nearly 250 people spent over $17,000 at 64 small businesses across 8 neighbourhoods in Edmonton! (Over $22,000 if we factor in the gift cards ATB surprised participants with so they could shop even more!) THANK YOU for supporting small business owners and making Round 2 of #AdoptAShopYEG: ATB Neighbourhood Hop, such a big success!!!

Feel free to use these proposed small business / neighbourhood itineraries for future shopping, take-out, dining as you see fit (please be safe while doing so!) 

THANK YOU!

UPDATE: as of November 15, 2020, all 200 original sign-up spots for #AdoptAShopYEG: ATB Neighbourhood Hop, have been claimed! That means at a minimum $60 spend per person, we will collectively spend $12,000 at 64 small businesses across 8 neighbourhoods in Edmonton!

THANK YOU!

Additional sign-up spots for all neighbourhoods are open for sign-ups and spending until Nov. 22!

Thanks to CTV Edmonton, Global Edmonton, and CityNews Edmonton for the coverage too!

If you’re reading this after Nov 22, 2020—feel free to still use the neighbourhood small business itineraries to do your own neighbourhood shopping, take-out, exploration, etc. at any time of the year! 

adopt a shop update
Thank you for supporting small businesses! Additional sign-up spots are now open until Nov. 22, 2020.

I’m excited to announce that after a successful first round of my #AdoptAShopYEG initiative back in July 2020—where 173 people collectively spent more than $8,000 to support 50 Edmonton small businesses—I’m back with a second edition, this time with help and cash incentives from my friends at ATB Financial!

Participate in the #AdoptAShopYEG: ATB Neighbourhood Hop!

Keep a business you love in business! With winter looming, less walk-by traffic and more people staying at home due to rising cases (and other potential restrictions coming if cases don’t improve), the next few months could be significantly more challenging for small businesses. These businesses are central to the health of our communities—without them, our neighbourhoods would lack the charm and personality that make these places so special! They are as much a part of the fibre of our communities as those of us that live there. That’s why this version of #AdoptAShopYEG is themed around neighbourhoods!

Note: this initiative is meant to be a way you can support local businesses in a safe way. Order online (where possible) or place phone orders. Pick up items to go / do curbside. It takes place over a two week period so there shouldn’t be crowds congregating all at one time. Wear a mask—and if you’re sick—please stay home!

Adopt a Shop YEG - ATB Neighbourhood Hop Shop - ATB Financial - Explore Edmonton - Travel Alberta
Support Edmonton businesses in the #AdoptAShopYEG: ATB Neighbourhood Hop!

Here’s how you can help support small Edmonton businesses through #AdoptAShopYEG: ATB Neighbourhood Hop:

  • From Nov 13-22, 2020: Sign up to one (or more) neighbourhood itineraries and commit to spending a least $60 in your chosen neighbourhood!
    • Each neighbourhood itinerary features eight businesses you can choose to support 
    • There will be 25 sign-up spots available per itinerary / neighbourhood
    • By signing-up, you’re committing to spending at least $20 at three of the businesses on your ATB Neighbourhood Hop ($60 total minimum spend)
    • You’re welcome to sign-up to more than one neighbourhood, or shop at more than three businesses per neighbourhood
    • If we get all 200 sign-up spots filled, at least $12,000 will be spent at these small businesses!!

(Thanks to everyone who sent in business nominations from Nov. 9-12. There were nearly 400 nominations received—which were then curated into the final neighbourhood itinerary/business list you can sign up for).

See full itinerary / business listings and neighbourhood hop maps below.

Support and WIN! Thanks to ATB Financial!

  • Sign-up Cash Bonus:
    • 35 people who sign-up for the #AdoptAShopYEG: ATB Neighbourhood Hop will be randomly selected by ATB to win $100 prepaid Visa gift cards they can spend on top of their initial Neighbourhood Hop commitment! This means more money can be spent at small businesses. (Stay tuned for the sign-up sheet on Nov. 13) 
  • Social Media Cash Bonus:
    • Spend then share on social media to encourage others to do the same. 15 #AdoptAShopYEG participants who do the following will be randomly selected to win a $100 prepaid Visa gift card by ATB.
      • Follow and tag @lindork + @atbfinancial in a public Instagram or Twitter post about how you’re participating in #AdoptAShopYEG (include the hashtag!) Only in-grid Instagram posts/tweets shared between Nov. 13-22 will count,, though do please still share about #AdoptAShopYEG on IG Story too as I’d love to re-post your Stories!

This twist on the original #AdoptAShopYEG encourages you to discover new neighbourhoods or explore old favourites while safely supporting businesses in need.

Be a good neighbour! If you’re able to spare, give business owners, their employees and the economy a boost (and potentially win some cash back from ATB for your good deeds!)

Note: this initiative is meant to be a way you can support local businesses in a safe way. Order online (where possible) or place phone orders. Pick up items to go / do curbside. It takes place over a two week period so there shouldn’t be crowds congregating all at one time. Wear a mask—and if you’re sick—please stay home!

ATB was built to help Albertans.

And I’m so thrilled they’re partnering with me on Round 2 of #AdoptAShopYEG!

Edmonton Tote Bag - Explore Edmonton - Support Small Businesses - Adopt A Shop YEG
Support Edmonton businesses by signing up for #AdoptAShopYEG: ATB Neighbourhood Hop this November 2020!

#AdoptAShopYEG: ATB Neighbourhood Hop Itineraries and Featured Businesses:

Each business has been listed in order of how I imagine you could spend a day exploring the neighbourhood, with accompanying map/markers.

By signing up to a neighbourhood, you don’t have to visit and spend at all businesses in the itinerary, but please spend at least $60 across hopefully three of the eight businesses listed. Of course, if you want to spend at all eight, that would be amazing! And if you want to and are able to sign-up and spend at multiple businesses across multiple neighbourhoods, even better!

This list was curated from nearly 400 small business nominations and also represents 50% BIPOC (Black, Indigenous, People of Colour) / LGBTQ-owned small businesses.

NOTE: the form is easiest to fill out from a computer. on mobile, you’ll need the Google Sheets app to sign up. if you’d prefer (as it’s easier), please send me @lindork a message on social media and I can add your name to a neighbourhood too!

* denotes a BIPOC/LGBTQ-owned business

Old Strathcona / Ritchie:
AdoptAShopYEG ATB Neighbourhood Hop - Itinerary - Old Strathcona - Whyte Avenue - Ritchie - Explore Edmonton - Shop Local - Support Small Business
Sign up to support small businesses in Old Strathcona/Ritchie!

Old Strathcona / Ritchie

  1. Re:Plenish / 9912 77 Avenue (Ritchie)
  2. Red Pony Consignment / 9940 82 Avenue
  3. Yelo’d Ice Cream & Bake Shoppe / 10150A 82 Avenue *
  4. Sugared & Spiced / 10334 82 Avenue (Alley)
  5. Junque Cellar / 10442 82 Avenue
  6. Hexagon Board Game Cafe / 10750 82 Avenue *
  7. Narayanni’s Restaurant / 10131 81 Avenue *
  8. Nongbu Korean Eatery / 8115 104 Street *
124 Street:
Sign up to support small businesses in 124 Street!

124 Street:

  1. Tiramisu Bistro / Lift Me Up Market / 10750 124 Street *
  2. The Prints and the Paper / 10725 124 Street
  3. Chocorrant Patisserie & Cafe / 10328 124 Street *
  4. Acquired Taste Tea Company / 10122 124 Street
  5. Daisy Chain Book Store / 12525 102 Avenue
  6. Heart of the Home / 12539 102 Avenue
  7. Shop Harrow / 10177 125 Street
  8. El Mariachi / 10991 A 124 Street *
Downtown:
AdoptAShopYEG ATB Neighbourhood Hop - Itinerary - Downtown - Explore Edmonton - Shop Local - Support Small Business
Sign up to support small businesses in Downtown!

Downtown:

  1. The Art of Cake Cafe & Bakery / 11811 105 Avenue
  2. Glass Bookshop / 10363 104 Street (Mercer Lower Level) * 
  3. adewunmi skincare / 10359 104 Street (Mercer Lower Level) *
  4. Sweet Lollapalooza Confections / 10155 102 Street
  5. The Artworks / #100 10150 100 Street
  6. Filistix / 10621 100 Avenue *
  7. Tanuki Kyoto Sushi / 10128 109 Street *
  8. Calle Mexico / 11127 107 Avenue *
Chinatown / Little Italy:
Sign up to support small businesses in Chinatown / Little Italy!

Chinatown / Little Italy:

  1. Zocalo / 10826 95 Street (Little Italy)
  2. Kafana / 10803 95 Street (Little Italy) *
  3. Hong Kong Bakery / 10649 97 Street *
  4. King Noodle House Pho Hoang / 10615 97 Street *
  5. Kanto 98 St. Eatery / 10636 98 Street *
  6. Padmanadi / 10740 101 Street *
  7. Macarons & Goodies French Bakery / 10548 101 Street *
  8. The Lingnan / 10582 104 Street *
Alberta Avenue:
AdoptAShopYEG ATB Neighbourhood Hop - Itinerary - Alberta Avenue - Explore Edmonton - Shop Local - Support Small Business
Sign up to support small businesses in Alberta Avenue!

Alberta Avenue: 

  1. Wee Book Inn / 8101 118 Avenue
  2. Battista’s Calzone / 11745 84 Street
  3. Handy Bakery / 8660 118 Avenue
  4. Jasmine Belle Cafe / 8702 118 Avenue *
  5. Amoud Restaurant / 9567 118 Avenue *
  6. Mama Asha Cafe / 11745 95 Street *
  7. OTTO Food & Drink / 11405 95 Street (just off Alberta Avenue)
  8. Swagat India & Bistro / 9737 118 Avenue  *
Highlands / Beverly:
AdoptAShopYEG ATB Neighbourhood Hop - Itinerary - Highlands Beverly - Explore Edmonton - Shop Local - Support Small Business
Sign up to support small businesses in Highlands / Beverly!

Highlands / Beverly: 

  1. June’s Delicatessen / 6427 112 Avenue
  2. Mandolin Books & Coffee Company / 6419 112 Avenue
  3. Be-A-Bella / 6510 112 Avenue
  4. Portuguese Canadian Bakery / 5304 118 Avenue
  5. Uncle Ed’s / 4824 118 Avenue
  6. A Yah Mi Deh Jamaican Restaurant / 4435 118 Avenue *
  7. Ballons Bears & Bouquets / 4308 118 Avenue
  8. Galen on 118 Filipino Bakeshop / 3914 118 Avenue *
Stony Plain Road:
AdoptAShopYEG ATB Neighbourhood Hop - Itinerary - Stony Plain Road Explore Edmonton - Shop Support Small Business
Sign up to support small businesses in Stony Plain Road!

Stony Plain Road: 

  1. ch. cafeteria / 14802 Stony Plain Road *
  2. Little Village / 14816 Stony Plain Road
  3. The Gilded Rabbit / 10104 149 Street 
  4. Doggy Style Deli / 15131 Stony Plain Road
  5. Island Grill / 15203 Stony Plain Road *
  6. Blue Jar Antique Mall / 15230 Stony Plain Road
  7. Ben’s Meats and Deli / 15726 Stony Plain Road
  8. Kazoku Ramen / 16518 100 Avenue *
Mill Woods / Ellerslie:
AdoptAShopYEG ATB Neighbourhood Hop - Itinerary - Mill Woods Ellerslie - Explore Edmonton - Shop Local - Support Small Business
Sign up to support small businesses in Stony Plain Road!

Mill Woods / Ellerslie: 

  1. Maestro’s Empanadas / 8717 53 Avenue *
  2. Reinette Cafe & Patisserie / 301 Woodvale Road *
  3. Bombay Street Tadka / 1511 Lakewood Road *
  4. Pan’s Fish and Chips / 6532 28 Avenue
  5. Mill Woods Seniors Association Cafe / 2nd Floor, 2610 Hewes Way
  6. Himalayan Village / #270 2331 66 Street *
  7. Wee Love Baby Co. / 1052 91 Street
  8. Brown Butter Cafe / 1528 91 Street *
AdoptAShopYEG ATB Neighbourhood Hop General - Explore Edmonton - Shop Local - Support Small Business
Sign up to support businesses in eight Edmonton neighbourhoods!

What else you should know about #AdoptAShopYEG: ATB Neighbourhood Hop:

  • Follow me @lindork and @ATBFinancial on Twitter and Instagram for regular announcements about the 45 randomly selected gift card winners from Nov 13-22! I’ll also list the winners below:
    • @wesleybain, @argenplath, @st_tropozz, @hellohildy, @priya_thiya7
    • @angeegabs, @alysfoster, @zoeleparque, @mickelwy, @poutinedreamzz
    • @brittanyzerr, @_daniellu, @cluuful, @sarahndipity8, @colleenschocolates, @JessiFry
    • @alannerzz, @jasminepjoe, @roobietoosday, @listlesswarrior, @evarelas
    • @cindynoof, @soofan215, @marlocraft, @88keyst, @ameliawants2know 
    •  @ryanleeyeg, @samanthamac17, @briannasinkler, @quatreenuh
  • If you spend more than $60 in your chosen neighbourhood, please note how much you spent in the sign-up tracking sheet so we can get a firmer total. Otherwise I’ll assume you’re spending at least $60 if you sign up. The form is easiest to edit from a computer, or if you’d prefer, email or send me @lindork a note on social media to let me know which neighbourhood you’d like to sign up to and I’d be happy to put your name down for you! 
  • If you’re not able to participate by spending, that’s okay too! Please share about the initiative on your social media! Tag me and @ATBFinancial. Use #AdoptAShopYEG. Your post might inspire someone else to spend and support businesses in need!
  • Each ATB Neighbourhood Hop Itinerary will feature 8 small Edmonton businesses for a total of 64 businesses (across 8 neighbourhoods). While I wish we could help all businesses (and more neighbourhoods), we tried to keep things focused and more impactful by narrowing it down to 8 businesses in 8 neighbourhoods.
  • There were nearly 400 nominations for 180 small businesses to be featured in this initiative! Check out the full list of all small businesses that were nominated, if you’re interested in supporting beyond #AdoptAShopYEG!

Why am I doing this?

  • I lifted this explanation from my original #AdoptAShopYEG blog post because it’s still true: I love supporting small businesses. I have my own small business and I grew up working at my parents small business (that is also a struggling small business). I want to use my platform for good and this is just one fun way to do that. Many businesses are struggling and while we may not be able to support all of them, all the time, we can try to make an impact through initiatives like this.
  • I’m also really thrilled this time around that some randomly selected participants will get rewarded for their support thanks to ATB Financial! ATB was started more than 80 years ago to help Albertans through the Great Depression, and their commitment to helping our community through hard times hasn’t changed. Having partnered with ATB to help small businesses across Alberta this past summer (ATB Road Trip Stops Off The Beaten Path), I know firsthand that they walk the talk when it comes to supporting Alberta small businesses and entrepreneurs!

Keep a business you love in business (and do it safely). Share about #AdoptAShopYEG on your social media! Let’s try to get all 200 sign-up spots filled and at least $12,000 spent at small businesses across Edmonton as part of this initiative! 

Please note: if one of your favourite small businesses isn’t featured in this initiative, you are absolutely encouraged to still support them—spread the word about them, spend money there. Keep the local shopping and spending going beyond this initiative! 

Linda

If you’re Edmonton area and want hyperlocal recommendations on what to do, eat, and things to know each week, subscribe to my weekly newsletter!

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Disclaimer: This blog post is part of a sponsored partnership with ATB Financial. This does not impact opinions stated in this post. As I regularly demonstrate, I love supporting local businesses! I was also trying to think of what a second phase of #AdoptAShopYEG could look like and am thrilled it involves bonus cash incentives for participants that help make a bigger impact for small businesses thanks to ATB!

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2 Comments

  • Avatar Laurie Wagner says:

    Re: What else you should know about #AdoptAShopYEG: ATB Neighbourhood Hop:

    I do not see any support of SW Edmonton – is that because they are doing fine? I suggest Sicilian Past Kitchen South, Glass Monkey, Workshop Eatery. I realize you have a limit but it seems to me that a large region is not represented.

  • Avatar Linda Hoang says:

    Hi Laurie! I ended up selecting Mill Woods to represent south for this campaign but certainly anyone is encouraged and welcome to support whichever businesses in whichever neighbourhoods they want to! I’d love to be able to include every neighbourhood in Edmonton but needed to make this manageable as well as deepen impact (instead of spreading support thin). But definitely nothing wrong with nominating your favourite businesses and perhaps I can weave them in to a nearby neighbourhood that might make sense, or I am definitely encouraging others to build shop local support in the neighbourhoods they are passionate about too outside of this project!

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