I am super excited to announce that I will be supporting the Second Chance Animal Rescue Society (SCARS) as the October “celebrity chef” for Delux Burger Bar! $1 from each sale of my burger creation throughout the month of October will go to support SCARS and help them with the amazing work they do for animals.
My burger creation is:
The ‘Om Nom Nom’ Burger ($13) 7 oz. Heritage Angus beef, bacon, arugula, blue cheese, egg, crispy onion, sriracha aioli, buttered brioche.
Now I don’t really have access to a captive TV, radio, or newspaper audience that past DeluxBB “celebrity chefs” have had to help spread the word about their burger and encourage people to come try it and support their charity of choice, so I’m turning to this blog, social media, and a bunch of organized tweet-ups to create buzz and drive sales! I’ll be hosting five different tweet-ups at both DeluxBB locations throughout October.
Come to one (or all) of these October burger tweet-ups!
- October 1, 2014 (Wednesday) – Launch Party! (Parkview location)
- October 9, 2014 (Thursday) – Tweet-up (Riverbend location)
- October 14, 2014 (Tuesday) – Tweet-up (Parkview location)
- October 29, 2014 (Wednesday) – Wrap-up Party! (Parkview location)
Please RSVP at the Eventbrite links above so I have a good sense of numbers. Come to one.. come to all! (You can also RSVP on the Facebook Event Page so your friends see it on their feeds :))
If you don’t really like the sound of my burger (which is silly though, because it’s AMAZING ;)) then please come anyway! Locations will also be accepting direct donations to SCARS. Please help me spread the word about the burger and encourage your friends, family, and co-workers to go and try it with you! :)
About Second Chance Animal Rescue Society: SCARS is a non-profit organization that takes in animals who are slated for euthanasia. SCARS is dedicated to reducing the number of homeless and abandoned animals in northern Alberta. I’m a huge animal lover (mom to two cats and a dog) and try to support organizations that better the welfare of animals whenever I can.
About Delux Burger Bar Celebrity Chef: Each month there’s a new “celebrity chef” / burger creation at Delux Burger Bar locations. The celebrity chef gets to choose a charity that $1 from each sale of the celebrity chef burger will go towards. Since 2011, more than $34,000 has been raised for various charities through the celebrity chef burgers.