About

Linda Hoang Profile Picture

Here’s a bit about who I am and what I do: 

Interests/Skills

  • I LOVE social media! Not only do I do it for a living, but it’s always been my personal hobby.
  • My social media expertise includes planning and developing social media strategies for clients, helping execute plans and campaigns, providing social media management or consultations on social media approach. I offer social media training both beginner, advanced, and always customized for your needs! I do website strategy and development work (site/content mapping and user experience), social media marketing (paid advertising), along with blogging and influencer marketing. I also am self-taught in web and graphic design, and have experience shooting and editing videos. I have years of experience working with a range of clients – on development and management of social media strategies for newsrooms, post-secondaries, businesses, and non-profits, including training and delivering workshop for hundreds of participants. 
  • I LOVE FOOD! My blog focuses have varied over the years but primarily I focus on food, pets, travel/events and lifestyle topics. I love to explore my community and find gems in other communities. I regularly partner with local and national brands to help share their story and engage audiences through sponsorships, giveaways and experiences. Today, my blog posts are often about places or things I’m a fan of, that make me happy (and that might make you happy!) that I want to highlight. 
  • For the Edmonton International Cat Festival, I plan and execute a one-of-a-kind festival celebrating cats and cat culture, bringing together cat lovers, while raising money and awareness for non-profit animal shelters and cat rescue organizations which work to improve the welfare of homeless cats! Over 4 events, we’ve raised $80,000 for local rescues. We get between 2,000-3,000 attendees per event. 

Even more background:

  • As mentioned, my formal education is in news/media (print and broadcast) but my personal passions for social media led me to doing it for a living! I graduated from the Journalism program at MacEwan University and Television Broadcasting from NAIT. 
  • I have written, reported, video edited, and produced for a number of news organizations in Edmonton, including the Edmonton Sun, the Edmonton Journal, Metro Edmonton, Global Edmonton, and CTV Edmonton.
  • Before Calder Bateman, I worked for three years as the Digital Communications Specialist (social media strategist) for NAIT (the Northern Alberta Institute of Technology), building out their online brand and social networks, running a number of social media campaigns for various internal clients, offering social media training to hundreds of staff and helping advise and develop social media strategy for a number of the schools. I’m proud to say my work in social media at NAIT has won numerous awards.
  • I was also a web reporter for CTV, writing news stories for the web and managing/posting to CTV’s social media channels. I also worked to create a more social culture within the newsroom.
  • I am self-taught when it comes to social media, web design, graphic design, and generally most computer tools or online platforms. I am very versatile and learn quickly! 
  • Through the Edmonton International Cat Festival, I’ve acquired skills in event planning from the ground up! It’s been an amazing experience working with local cat rescue organizations too.
  • I was a top student, graduating with honours and distinction in Journalism, as well as TV Broadcasting, with an overall 3.9 GPA in both programs. I’m a proud nerd (hence the nickname: lin”dork”!)  
  • I have grown my online presence and personal brand over the years, authentically and organically and currently have 14,000+ Twitter followers and 9,000+ Instagram followers. I love using social media to interact and engage with like-minded and interesting people both locally and around the globe and I love the different opportunities and relationships social media leads to!

Follow me on social media!

I try to be consistent with my blog but you’ll find much more recent updates, mini food reviews, food porn/inspiration, social media links/tips, etc., by following me on social media:

 Contact me at hoang.t.linda@gmail.com

No Comments

Leave a Reply

Instagram

  • I just love the @brownbuttercafe! ๐Ÿ’›๐Ÿ’›๐Ÿ’› Pictured ๐Ÿ“ธ is their Sunny Day bowl with runny egg (๐Ÿ™Œ๐Ÿป), potato, kale, tomatoes avocado, cucumbers and yogurt. My favourite bowl here though is the Crispy Chicken on rice. ๐Ÿคค And today I also tried their housemade kettle chips and bacon jalapeรฑo โ€œmak & cheeseโ€ which were both soooo good (and so affordable at $2 and $2.75 each). THE BEST!
Also the best? You guys, for your very kind and supportive comments about my Big. Life. Update on the previous post. THANK YOU! ๐Ÿ’›๐Ÿ’›๐Ÿ’›
.
.
.
.
.
#yeg #yegblog #yegblogger #yegfood #yegfoodie #edmonton #edmontonalberta #exploreedmonton #brownbuttercafe #eggbowl #runnyegg #eggstagram #southedmonton #yegcafe #yegbiz #edmontonfood #canadianblogger
  • BIG LIFE UPDATE! ๐Ÿฅณ
As some of you know, Iโ€™ve been on a personal leave from my work as a Digital Strategist at marketing & comms agency @calderbateman @zgm_marketing since January as @mikethyking & I explored whether some time off would help our #UnexplainedInfertility & journey to have a baby. ๐Ÿ‘ถ๐Ÿป (It hasnโ€™t. ๐Ÿ˜ž But we are still hopeful ๐Ÿคž๐Ÿป)
My leave ends this month and Iโ€™ve decided I will not be returning to the agency, and will instead go full-time with my blog & personal social media + my own freelance social media strategy & consulting business! ๐ŸŽ‰
Going out on my own is something Iโ€™ve wanted to do for many, many years. Itโ€™s something I thought I would do naturally after taking a maternity leave but that timeline kept getting pushed because Iโ€™ve never been able to get pregnant. The leave was just what I needed to reassess and make the decision to finally be my own boss!
Iโ€™m so grateful for the time I was able to take off from full-time agency work (though I am aware I was still pretty busy with personal projects ๐Ÿ˜… lol). Iโ€™m also truly grateful for an employer that was kind & understanding enough to give me personal time off. ๐Ÿ’— Iโ€™ll miss working with the talented team, but am so excited for this next step in my life! ๐Ÿ™Œ๐Ÿป
Over the next few months Iโ€™ll be updating my blog with a new look & feel + better categorization, putting out (hopefully lol) even better & more useful content for followers & readers, getting some presence up for my new business & throwing myself into organizing @yegcatfest! ๐Ÿ˜ธ
Iโ€™m also taking new social media strategy, consulting & training clients and am so grateful for all who have been referring clients my way already (unsolicited, which Iโ€™m pretty excited about now that I am soliciting lol). ๐ŸŽ‰
Thanks to my incredibly supportive husband & best friend @mikethyking. ๐Ÿ’— And thanks to all of YOU for following and engaging with me. ๐Ÿ™๐Ÿป I feel so lucky & happy that Iโ€™ve been able to turn my longtime hobby (social media ๐Ÿค“) into a career, in such different ways, and now based at home with my furkids ๐Ÿถ๐Ÿถ๐Ÿฑ๐Ÿฑ Read my full update at the link in my bio!
๐Ÿ“ธ credit: @sethmvc
#yeg #yegmarketing #yegblogger #edmonton #exploreedmonton
  • Ugh. I LOVE Korean food and this was a good one. ๐Ÿ˜ In between #JasperPJParty & mountain adventures, we checked out the Kimchi House in the town of Jasper this weekend. This japchae glass noodle dish with beef was delicious! Along with their bulgogi and army stew (budae jjigae). (The stew broth was so good and extra spicy. But why is there never enough broth? lol) I was sad the Kimchi House didnโ€™t serve banchan (side dishes typically provided with a Korean meal) but was happy with the rest of the meal! ๐Ÿคค #lindorktravels
.
.
.
.
.
#myjasper #jasper #jasperalberta #jaspernationalpark #jaspertown #kimchihouse #japchae #glassnoodles #noodlelover #koreanfoods #asianfoods #alberta #albertacanada #explorealberta #travelalberta #yegfoodie #yegblog #yegblogger #noodlepull #jasperfood #albertafood
  • A weekend in the mountains ๐Ÿ” is not complete without a mountain photoshoot! ๐Ÿ˜Š๐Ÿ“ธ Thanks to the @fairmontJPL for inviting me to teach some Instagram / phone photography & editing workshops for #JasperPJParty!! ๐Ÿ’• Thanks to everyone who came to my sessions!! ๐Ÿ™๐Ÿป Thanks to @britl for being my session helper & mountain photog!! ๐Ÿ“ธ And thanks to @theporkgirl for lending me her hat!! ๐Ÿ˜ I have been itching for a mountain road photo for a long time so am happy to check this off my list! โœ”๏ธโœ”๏ธโœ”๏ธ (We were very safe about it!) #lindorktravels #fairmontJPL #myjasper
.
.
.
.
.
#jasper #jasperalberta #jaspernationalpark #explorealberta #travelalberta #albertacanada #mountainphoto #explorecanada #parkscanada #canadianrockies #canadianblogger #yegblogger #yegblog #jasperparklodge
  • Ahhh it was two years ago this weekend that I got a photo at this iconic Instagrammable #PaulSmithPinkWall ๐Ÿ’• in Los Angeles, California and shortly after I started making Instagrammable Wall Guides to cities, organizing wall photo walks, and searching for these walls wherever I travel. ๐Ÿ˜๐Ÿ’— This is still one of my favourite walls and I wish more buildings were painted bright, uninterrupted colours like this it makes me immensely happy. ๐Ÿ’• #InstagrammableWalls #Instagrammable #IGwallsofLA #lindorktravels
.
.
.
.
.
.
#pinkwall #pinkwalls #walltraveled #instagrammablewall #traveloften #doitforthegram #travelgrams #melroseave #melroseavenue #instagrammableplaces #canadianblogger #yegblogger #yegblog #yegtravel #igwall #discoverLA #visitcalifornia #visittheusa
  • ** GIVEAWAY + NEW BLOG POST! **
The Edmonton Home ๐Ÿก + Garden ๐ŸŒธ Show returns March 21-24 and Iโ€™m giving away tickets to the show! ๐ŸŽ‰ Thereโ€™s lots of awesome features to check out including Cooking Stage demos from local chefs and  @masterchefonfox Season 7 winner @chefshaunoneale! This week I made one of his recipes, delicious lemon zesty blueberry cream cheese danishes (pictured here ๐Ÿ’•) and I look forward to seeing what he cooks up at @yeghomeshows! Head over to the link in my bio to see what other features you should visit at #EHGS19 and enter below for a chance to win tickets to the show! ๐ŸŽ‰
HOW TO ENTER:
1. Follow me + @yeghomeshows
2. Leave a comment telling me what home renos, updates or projects you think you might work on this spring/summer! Also tag a friend to spread the word about the show + giveaway.
Iโ€™ll randomly select two winners from all entries received across Instagram, Facebook and Twitter by March 18. Each winner will get a pair of tickets to the show! ๐Ÿ’š๐Ÿ’›
Thanks to @yeghomeshows for partnering with me to promote the show! (my blog and this post are sponsored). ๐Ÿ˜Š
.
.
.
.
.
#yeg #yeghomeshows #exploreedmonton #edmonton #blueberrydanish #danishes #yegbakes #yegtreats #edmontonalberta #sprucegrove #lemonzest #chefshaunoneale #yegfoodie #yegfood #yegfoodblogger #edmontonfood #lindorkbakes
  • I always feel SO lucky that I get to meet the coolest cats on the Internet (and their pawrents) through the work I do with @yegcatfest! ๐Ÿ˜ธ This summer, #YEGCatFest is bringing @sukiicat and her pawrent @enchanted.forest to Edmonton to meet festival attendees!!! ๐Ÿ˜ป๐Ÿ˜ป๐Ÿ˜ป Suki the Adventure Cat is a gorgeous bengal cat who loves adventure! ๐Ÿ”๐Ÿ›ถ Suki is definitely one of my favourite travel Instagrammers ๐Ÿ˜น, Iโ€™m one of her 1.3 MILLION Instagram followers!! ๐Ÿ’• And perhaps the coolest thing about Suki? She lives in Alberta!!! ๐Ÿ‡จ๐Ÿ‡ฆ๐Ÿ™Œ๐Ÿป Head to the link in my bio or Story to learn more about Suki and be sure to pre-purrchase your Cat Fest tickets! Meet & greets are included with your festival ticket. โ™ฅ๏ธ Thanks to @fairmontmac our Celebpurrty Cat Hotel Sponsor!!
Photo Credit ๐Ÿ“ธ: @enchanted.forest @sukiicat
.
.
.
.
.
.
#yeg #yegcats #catsofyeg #catsofedmonton #edmontoncats #yegevents #yegpets #tailsofyeg #exploreedmonton #edmonton #edmontonalberta #albertacanada #yyccats #catsofcalgary #yycpets #adventurecat #explorecanada #catfest
  • Thanks @imedia_yeg for having me back as an emcee (with @tylerjackbutler) and speaker over the weekend! โ˜บ๏ธ Iโ€™m always up to talk anyoneโ€™s ear off about social media & influencer marketing. ๐Ÿ’•๐Ÿค“ And always love learning from talented digital marketers! ๐Ÿ™Œ๐Ÿป Stay tuned now for a @dontcallmeaguru #iMEDIA19 recap podcast with the special return of Tyler, pictured here looking like a gangsta! ๐ŸŽ™
.
.
.
.
.
#yeg #yegblog #yegblogger #emceelife #speakerlife #edmonton #exploreedmonton #influencermarketing #yeginfluencer #edmontonalberta #digitalmarketer #influencermarketer #imediaconference #macewanu #yegdt #yegpodcast #albertapodcast #albertapodcastnetwork
  • Made ginger sesame ground beef with green beans and a runny egg on rice for lunch on this very slow-moving Sunday. ๐Ÿคค๐Ÿ’• #lindorkcooks
.
.
.
.
.
#yeghomecooking #yeg #yegfood #yegfoodie #yegfoodie #yeggers #yegger #exploreedmonton #edmonton #fbcigers #edmontonalberta #sprucegrovealberta #sprucegrove #gingerbeef #sesameginger #asiancooking #asianfoodporn #runnyyolk #yolkporn #googlepixel3 #shotonpixel
  • ๐Ÿ’› Happy International Womenโ€™s Day! ๐Ÿ’› Today and every day, letโ€™s #BalanceForBetter. Challenge gender stereotypes and bias. Insist on gender parity. Celebrate womenโ€™s achievements. Lift each other up. ๐Ÿ’› If youโ€™re looking for a specific way to celebrate #IWD2019 today, consider supporting one of many women-owned or co-owned @edmontonmade businesses! ๐Ÿ™Œ๐Ÿป NEW ON THE BLOG (link in bio), Iโ€™ve started a Guide to Women-Owned Businesses in Edmonton & Area!! Thereโ€™s SO many wonderful businesses in a range of industries being led by women. Thanks to my friend (also a woman lol)  @argenplath for helping me compile this initial directory, which includes over 70 businesses!! ๐ŸŽ‰๐ŸŽ‰ Do check it out and I *know* Iโ€™m missing many more great ones so please comment and let me know who else should be highlighting and Iโ€™ll keep adding to the list! โ˜บ๏ธ๐Ÿ’› #InternationalWomensDay2019
.
.
.
.
.
.
#yeg #yeglocal #yegmade #edmontonmade #madeinyeg #makesomethingyeg #edmonton #exploreedmonton #yegbusiness #yegbiz #yegentrepreneur #instagrammablewalls #IGwallsofyeg #edmontonalberta #yegblog #yegblogger #canadianblogger #madeinalberta
  • So thrilled to have found @banhcuonyeg through Instagram! ๐Ÿคค Bรกnh cuแป‘n is a delicious Vietnamese steamed rice roll filled with ground pork, mushrooms and shallots. Itโ€™s one of my dadโ€™s favourite Vietnamese dishes and something I used to eat a lot with him! When I found out the Khau family was offering made-to-order, fresh bรกnh cuแป‘n for pick-up in North Edmonton, I *had* to try! ๐Ÿ˜„ Theyโ€™re so good! And bring back great memories. ๐Ÿ˜ @banhcuonyeg is charging $6 for a dozen rolls (one order). This week I got four orders and have been having some for breakfast, lunch and dinner! ๐Ÿ˜‚๐Ÿคค My parents were so happy with the flavour and quality of the rolls (they hold up really well!) that they got the Khau phone number to make their own future orders (theyโ€™re not on Instagram lol) ๐Ÿ’• Also itโ€™s always wise to have a bรกnh cuแป‘n maker on speed dial lol. The rolls are best with Vietnamese ham (cha) but you need to get that separately.
VIETNAMESE FOOD IS THE BEST. โ˜บ๏ธ
.
.
.
.
.
#yeg #yegfood #yegfoodblogger #yegfoodie #yegblog #yegblogger #edmonton #exploreedmonton #edmontonfood #banhcuon #ricerolls #steamedricerolls #vietnamesefood #vietfood #banhcuonyeg
  • ** NEW BLOG POST + GIVEAWAY! **
I love Date Night! And while @mikethyking & I have done lots of different things for Date Night over the years, thereโ€™s one tried and true outing that always delivers: dinner and a movie! โ™ฅ๏ธ If @therecroomca is part of our Date Night, we also love playing games too! โ˜บ๏ธ Read my sponsored blog post (link in bio) for the Ultimate Foodie Date Night inspiration which includes great food, games and entertainment! ๐ŸŽ‰
& ENTER FOR A CHANCE TO WIN A $100 GIFT CARD FOR YOUR OWN REC ROOM DATE NIGHT!
1. Be sure youโ€™re following @therecroomca
2. Tag who youโ€™d take to Date Night in the comments below! (one tag per comment. unlimited entries)
See the blog for more ways to enter and watch a Date Night promo video Mike and I did with The Rec Room! โ˜บ๏ธ Iโ€™ll randomly select a winner from all entries received on Instagram, Facebook and Twitter by March 17. Good luck!! โ™ฅ๏ธ
.
.
.
.
.
.
#yeg #yegfood #yegfoodie #yegblogger #yegblog #edmonton #edmontonfood #exploreedmonton #therecroom #therecroomyeg #yegdate #yegdatenight #canadianblogger

LINDORK